Chocolate campaign «

Chocolate campaign

Magazine Advertising

Part of a series of campaigns for our client. Feeding Your Imagination are an artisan producer of organic and fair trade chocolates. Our brief was to create a traditional advert to be used in magazine and online communications.

We have mixed the monochrome style of the background image with the striking colour arrangement of the packaging. The challange was to display all of the range without creating too much clutter, and detracting from the visual appeal. The client chose a subtle call-to-action with the main objective to create brand awarenes and to promote approved distributors.

Tags: advertising campaigns, magazine advertising, online communications

This entry was posted on Sunday, February 6th, 2011 at 9:26 am and is filed under Advertising. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

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