press release tool

free press release

Create your own Instant Press Release with this free press release template by filling in the blanks and clicking the
Show Me The Press Release button. You will be directed to your perfectly formatted press release.

 

The information that you provide in the Press Release template below will be used to populate your new release, which we will host for free on our servers. You have the option to share your release via email or social media sites such as Facebook, Twitter and Linkedin. We also have a paid Press Release distribution service to help you reach thousands of industry specific key journalists and media outlet news desks with your new Press Release - this is purely optional and can be purchased online once you have reviewed your release.

 

Don't forget to Bookmark this page. Read more about Press Release writing and best practice.

contact information

Timing When do you want the media to use this release? Most often you will want For Immediate Release. This means the media should consider it now. There are cases where you might want the media to hold a release for a certain event or date. In that case, you could use something like: "Hold for Mother's Day."
Contact Name Be easy to get in contact with! Fill in the name of the person the media should call with questions. The real purpose of your release is to generate enough interest that a member of the media will call to do an interview.
Company Name You know it. Make sure that people in the media do too.
Phone Number Double-check the phone number. Remember, make it easy for people in the media to talk to someone about the press release.
Fax Number Remember, be easy to contact - give the media people lots of ways to get in touch.
Email Address We do not share your email contact information with anyone. Email addresses will be shown alongside the Press Release.
Website Address By placing your web site address here you give reporters an easy way to find out more on their own.

what the press release is about

Headline

 

 


Write a strong, attention getting headline. This is the most important component of the press release as this needs to "grab the attention" of the editor or reporter. Think of your press release as an ad for an interview. Stop the reader dead with a grabber headline - Think, 'Give Your Mum a Gun This Mothers day!'

City of Origin Correct press release format calls for the city and area of the company in question.
County of Origin
Date of Release Now the date, make sure this is the date you plan to distribute the release (if you hold it for a week it looks a little funny).

the press release message

Sub Heading

Write a sub-heading short paragraph here. Again this is an attention grabbing piece that will appear in bold to support your main heading. It needs to contain information that will "entice" the reader further. For example: HEADER - Give Your Mum a Gun This Mothers day! SUB HEADER - Interflora ask children all over the country to help combat gun violence by trading in their toy guns for flowers.

Introductory Paragraph

Write an introductory paragraph here. Your first paragraph of the release should be written in a clear and concise manner. Again, it needs to contain information that will "entice" the reader. Your story must be newsworthy and factual; don't make it a sales pitch or it will end up in the bin.
Body of the Release

Now you need to further explain the subject and details of your release. This can actually contain several paragraphs. Your text should include pertinent information about your product, service or event. If writing about a product, make sure to include details on when the product is available, where it can be purchased and the cost. If you're writing about an event, be sure to include the date, location of the event and any other pertinent information. Answer the questions "who", "what", "when", "where", "why" and "how".

Note: You should include a quote from someone that is a credible source, include their title or position with the company, and why they are considered a credible source. Always include information on any awards they have won, articles they've published or interviews they have given.

Background

Include a brief description of your company along with the products and services it provides. Sometimes people refer to this as a boilerplate. It is the type of description that your frequently use to briefly describe your company.

Image

Include image... (depending on image size there may be a slight delay when generating your free press release)

Are you human? 3+1=

Enter total in box

NOTE: When you hit "Show me the Press Release" you will be redirected to a page that will show your formatted free Press Release. Some settings are beyond our control so it may not show up exactly as you wish.

You have several options with the Press Release generated from this free Press Release tool. You can print the page as is or copy the entire page into your word processing software and tweak it a bit yourself. You can share the Press Release using popular social media sites or email it to a friend or colleague. Why not take advantage of our Press Release distribution service 'Press Release Wire'; reach thousands of industry specific key journalists and media outlet news desks.