Marketing Lecture Series At The University Of Liverpool

Studiowide have been a real pleasure to liaise with from the very start. They epitomise professionalism, an eye for detail, cutting edge knowledge of the latest marketing trends and techniques as well as an unrivalled passion for marketing. Hopefully, this is the start of many more events with Studiowide and thank you for everything“.

Dr Ahmed Al-Abdin, University of Liverpool

 

As part of Studiowide’s ongoing series of lectures for the University of Liverpool, one of our directors, Kevin Melia, has recently delivered another successful marketing presentation to BA students at the University’s School of Management.

Dr Ahmed Al-Abdin, Lecturer in Marketing and Director of Studies at the University’s Management School, invited Kevin to present to his students.

This was a result of recommendations from his fellow lecturers, and the positive feedback from their students about the impact and success of previous events with Studiowide.

It is nearly 5 years since Studiowide began delivering marketing lectures at the University, and this was the 2nd lecture delivered by Kevin in the past 3 months.

On this occasion, we discussed how to use symbolic and functional brand strategies – and bring them to life with optimum impact.

Dr Ahmed thanked both Studiowide and Kevin for his contribution to the BA marketing course:

Kevin possesses vast marketing experience and delivered a masterclass and an honest assessment of getting it right with brands. The whirlpool of examples that Kevin referred to really did connect the classroom with the real world”.

Kevin really enjoyed the opportunity to share his experiences with a new generation of marketers, and Studiowide look forward to continuing to work with the University of Liverpool again in the future.

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