marketing strategy Archives

Your Value Proposition

Companies who are looking to launch, grow or diversify need to communicate how their product or service is different AND better than its competitors. 

Email Deliverability and Why It Matters

Email Deliverability is one of those confusing terms. There is a big difference between the Delivery Rate and Deliverability Rate.

Aerodrums Choose Studiowide

We are excited to announce that Aerodrums – the most portable and quietest drum kit in the world, has chosen Studiowide as their retained, full-service marketing agency.

Age Appropriate

Here we go again. We find ourselves banging this personalised marketing drum quite a lot recently. We don’t mind becoming a bit of a bore though with something this fundamental in marketing.  The more people we can help to connect

Do you have the right Client Acquisition process?

One of the biggest reasons some businesses fail to reach their true potential is due to the lack of any systematic approach

Marketing audits – PESTLE

What is a marketing audit?

Simply put, a marketing audit is an analysis of your current marketing efforts and an assessment of the ways in which it can be improved.

SWOT Analysis

What is SWOT Analysis?

The SWOT analysis model (strengths, weaknesses, opportunities and threats) is the most common marketing tool for structuring your marketing audits. The purpose of

marketing planning

Marketing Planning Cycle

The marketing planning cycle; Analyse, Planning, Implementation and Control (APIC) is a model used to visually illustrate the 4 stages of planning within a marketing environment.