Spray Specialists are uPVC experts who provide professional, affordable on-site spraying services across Merseyside. Their solutions transform the look of uPVC windows, doors, garages and conservatories for residential and commercial property owners.
Spray Specialists came to us because they required premium branding and promotional materials to help elevate their business and grow their customer base.
Spray Specialists had no existing branding prior to us coming on board. This meant that our team had to devise a clear branding strategy from scratch. We conducted in-depth research to fully understand every aspect of their business in order to create and develop a highly minimal but effective brand as they requested.
Spray Specialists wanted the success of their previous projects to be front and center of their brand. They were keen to avoid any branding that was excessively fancy and elaborate, which might draw any attention away from their high standing reputation within the industry.
Due to the minimalistic styling that was requested, our team put their creative thinking hats on to how to best add a touch of character to the branding to keep things interesting.
In order to best build a brand for Spray Specialists we carefully and thoughtfully picked a vibrant, eye-catching colour palette.
Our team determined that bright colours were effective for attracting attention and using accent colours for additional emphasis to highlight key statements and call to actions.
By taking a core service that Spray Specialists offer in uPVC spray painting, our team of creatives designed a dot pattern to mimic the effect of the spray paint to add as an accent graphic to their promotional materials and website.
Spray Specialists were overjoyed with the final designs to their website branding and marketing collateral which has helped attract new, high-quality customers. By transforming the look and feel of the brand, this restored higher perceived trust and loyalty amongst existing customers.
The new colours and designs created confidence for new and potential customers, giving Spray Specialists a clear competitive advantage over their rivals in the market who lacked this maturity in branding.
If your business is looking to position your brand apart from the rest with captivating promotional branding designs, give our team a call today or send us an email.
